Paul Fisher to Consult IAB in Recruitment of New CEO


IAB Australia has engaged Paul Fisher as a consultant on a contract basis while it recruits for a new CEO.  

Fisher will assist the Board selection committee with the identification and recruitment of the new CEO, while also providing consulting support as required to the IAB team with existing projects and ongoing council management during the transition period.   

IAB Australia announced earlier this month that Alice Manners, CEO of IAB Australia would be stepping down in May to take up a new role in Perth. 

Ed Harrison, Chairman of IAB Australia said: "We are delighted that Paul will be able to work us behind the scenes, ensuring that we continue the momentum behind all that Alice has achieved during her tenure.   Paul is a safe pair of hands and very well qualified to assist us during the recruitment and appointment of our next CEO."

 

About the Interactive Advertising Bureau 

The Interactive Advertising Bureau (IAB) Limited is the peak trade association for online advertising in Australia and was incorporated in July 2010. As one of over 43 IAB offices globally, and with a rapidly growing membership, IAB Australia's principal objective is to support and enable the media and marketing industry to ensure that they thrive in the digital economy.

The role of the IAB is to work with its members and the broader advertising and marketing industry to assist marketers to identify how best to employ online as part of their marketing strategy, to better target and engage their customers and build their brands.

By addressing the core pillars of growth of the online advertising industry - simplified and standard online audience measurement, research, and online operational standards and guidelines, and regulatory affairs, IAB Australia leverages the skills, experience and commitment of its members to advocate the benefits of online advertising by acting as an authoritative and objective source for all online advertising issues whilst promoting industry-wide best practice.

IAB Australia is a registered not-for-profit organisation; membership fees and revenue generated is invested back into the IAB's membership benefits such as resources, events, reporting, and industry representation.

For further information about IAB Australia please visit: www.iabaustralia.com.au